CHALLENGE

Ezispeak were keen to disrupt the global language services market by providing a refreshing alternative to traditional language services to clients operating across Australia, New Zealand, Asia and the United States. Our challenge was to unearth a fresh new strategy to help position them as leaders in their category and create an equally refreshing brand identity and digital experience.

THINKING

A bold, iridescent orange gradient paired with minimal, clean typography and a friendly illustrative style make up the core assets of the new Ezispeak visual language. The ‘Now you’re talking’ positioning expresses the fact that speaking a different language shouldn’t stop us communicating with each other. Thanks to Ezispeak, no matter the language, now everyone has a voice.

IMPACT

Ezispeak successfully launched the new brand in July across multiple Brand Touchpoints creating an exciting visual presence across both digital and print based platforms. 

See the Ezispeak website

Brand Strategy + Brand Positioning + Brand Story + Brand Identity + Website Design + Digital Design

Brands to life® took the time to understand who our ideal customer is, then crafted our positioning and story and a new vibrant visual identity, which truly reflects who we are and what we do. We have received enormous positive feedback from clients and our stakeholders post launch

Rebecca Haynes | CEO Ezispeak