A ballerina turned podiatrist had a vision to invigorate the orthotics category. Develop a product to provide support, but also fit into a wider range of shoes – so people could feel happier on their feet. Our strategy was to create a brand to break with convention; to inject some fun, bounce and vibrancy into the typically dry, medical orthotics category –  beginning with the brand name… Say hello to Spriing.


See the full Spriing brand identity

Brands to life® delivered the perfect brand strategy for our start-up. They have nurtured our vision into a lively, friendly, palpable brand that really stands out in our industry. Working with their team of skilled branding and creative experts was very rewarding and integral to our brand’s conception.

Angela Ayres | Founder/Director Spriing