The creative platform of ‘Restored & Rebuilt’ for the relaunch of the original 1959 premium Volley O.C. and Volley S.S. was born. Volley was relaunched with a new fresh look and feel, with nostalgic cues from back in its heyday, giving some current cred to a much loved Australian brand.


Brand Strategy + Brand Mark +  Creative Platform + Packaging + Design

We started with the brand planning and developed the ‘Restored & Rebuilt’ creative platform. A new Brand Mark was designed and applied to product, packaging and trade & sales collateral to breathe some new life into a much loved brand.

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